Anomaly’s Head of Solutions, Jane Watson, has been invited to speak during Qualtrics’ upcoming webinar – The Future of Technology in Market Research. Register for this lunchtime webinar now via this link: Jane will provide tips on: – The Impact of the mobile revolution for today’s market researchers – Integrating real-time consumer response into […]

IPG ups rigour on 100% viewable and fraud-free digital delivery

IPG Mediabrands Australia has launched a media industry initiative that focuses on 100% viewable and fraud-free delivery of digital media bookings. Its investment and intelligence division, Magna Global, is spearheading the initiative called ‘Project Quality’. The project has been 18 months in development and is designed to instigate action in all sectors of digital media […]