Brand & Comms Development

Successful marketing requires more than developing a good product, pricing it well and making it accessible to consumers. With the vast majority of products facing fierce competition, clear branding and focussed communication is crucial and we can help you hone both.

Common client questions
  • What are the emerging trends in the markets that my brand could own?
  • How do consumers react to my branding and does it stand out on shelf?
  • What areas do consumers focus on in my creative and what’s being ignored?
  • Which strategic comms direction will be the most powerful for my brand?
  • How do consumers currently use my website and how could it be improved?
  • How do consumers currently use my mobile site and how could it be improved?
  • How is our brand currently perceived by consumers – what are the strengths and weaknesses of our branding?
  • Which media channels will be the most effective in reaching my target audience?